2011年3月31日星期四

How Beats by dr.dre Stepped on the Road to Success?

What Americans like music to a degree? We can see it from sales of iPod and the iphone, whether the star or the civilians, almost everyone hang headphones and take iPod and iphone. There is no doubt about that IPod is the most popular music player at present, then what is the hottest headset products in the United States? In fact if you take notice of the TV program, you will find both American sports stars and show-biz celebrity, they are almost using the same kind of headphones, which is Beats by dre that you can't ignore. From Kobe , James, Phelps to the U.S. dream team members,no one is not crazy about this kind of earphone.

From popular MV, to various fashion magazines in the United States, monster beats headphone is the only , with its strong upstaged low frequency and the dynamic shape it is lifting the double storm of  visual and auditory.


If the last time our editorial department called the vitor baia power DT48S which were sent to test the ancient "artifact," then this time this paragraph Monster Beats studio we received absolutely qualified as a modem "magic machine". Now, let's look first to see what on earth the charm is that the currently most IN and the coolest times top headset are depend on to spread around the world.

Peole who likes playing music must be familiar with the brand-Monster beats by dr.dre, its high selling price wire is always the obvious choice of top grade acoustics system.
The Monster Beats by dr.dre earphones produced by the Monster Corporation are researched by the legendary musicians, Gammys winner Dr. Dre, Interscope Geffen a &m’s chairman Jimmy Iovine together with Monster company for three years, so take it called Beats by Dr. Dre, the characteristic is having high definition, strong bass and high-power output to restore every sound the musicians and supervise the manufacture people produced in professional manufacture.Dr. Dre  ,who was known as b. Andre Young before, was born in 1965 on February 18, the South Central of Los Angeles.  He is recognized as the west coast rascal rap’s founder and leader, Hip Hop godfather – have reputation. In his solo after a first album "The Chronic" is recognized as the optimal representative of the so-called "The sound of The west coast",to tell you the truth,this record is the most popular album in modern 18 and 30 of adult males in America . Whether in the road rushing ,in the car, or headphones of street dye youth head, you will always hear the unique Dre Dr. Voices.

Now we come to open the package of real goods:
In the side of packaging ,there are a period of exact words of Dr. Dre,who is Hip Hop master and the winner of GRAMMY, introduceing the reason of designing such headset : "People cannot hear all the details..." Open the box, there is a bright red gift box ,the packing is publicity and catching the eyes just as the headphones . Open the box, you can see on the left of the right that is accessory packaging, on the right the elliptical is a portable headset bag, headphouones are on the ghnside. Carefully opened will zipper, one regiment dominance, frighten the author tiger assailed the hindquarters one earthquake! Seeing black and red Monster Beats lie quietly in the box, as if it is sleeping cubs. Besides headphones, 800mA rechargeable batteries completing the couple in the packaging , (but we consider of air safety sake ,so don't send guests them,please understanding!) two Monster headset line (these two lines assess to be retail price when sold alone),a word estimation is 3.5 turn professional big plug converter , a stereo to dual mono converter , a cleasing piece. The comfort and tensile designing of wearing earphones is also very one important annulus, Monster Beats adopts steel bone structure, smoked pull type design, this kind of structure not only stretch and dye-in-the-wood, and very intense, even if headphones fly out when you are dancing ,they also won't broken. Next let’s see attachment, first look at headset line, Monster is fit for the background of doing a fever wire, even the headset line is also unambiguous. Wire is soft and not easy winding,and is dye-in-the-wood,by hand pull toughness , two gold plated connectors do beautiful ornate particularly, and of craft masterly, not those products within $1000 can dash. In addition, this  black line also has designed a Mic switch, this is tie-in iPhone, and will use as calling device.

Beats by dr.dre studio is the flagship product of Monster, which shows the word "High-end" well, no matter from its materials or design. Though the headphones are dealt with high-light-reflecting processing which will easily get fingerprint, its Mirror-like appearance is so shinning that people cannot resist it. Moreover, the Monster headphone logo "b" on the headphone unit shell is very outstanding. This kind of simple symbol will easily impress anyone. In this aspect Audio-Technica does the same, however, you cannot deny that comparing with Studio, the product package of Audio-Technica is not that good.

Though beats by dr.dre studio is big in size, it will not prevent people from wearing it on the streets. As you can see in the previous pictures of accessories, Monster provides Studio with a elliptic case which is convenient for people to carry everywhere. On the Studo body there are also folding and flexible joints. These joints are not fixed by screws but very compact. Just as what we say, we do not have to worry about the quality and workmanship of Studio.

Since the first released, beats by dr.dre headphones has been linked to Fashion. Its sound quality is excellent; however, Monster sets an idea and concept to its products that: First it is Fashionable; then it is a pair of Headphones. Usually, people would buy something they do not need just for not being OUT. People use headphones widely in daily life; however, seldom someone will buy headphones just for not being OUT. All Monster wanted was to produce a "Fashionable Product" based on the idea of Fashion.







Lebron James and Beats by Dr. Dre cooperate and release Power Beats headphones

Lebron James is the NBA's MVP two years running. Power beats are in-ear speakers, so music can be the driving force in your game. James, Dr. Dre and Monster designed them for ideal fit while playing hard, with your surroundings audible.
Music is a driving force in the game of many top athletes. Now, it can bring out the best in yours. Whether you work out hard at the gym, play to win in team sports, or enjoy moving to music, Powerbeats is the breakthrough in-ear headphone you've been waiting for.



Gone are the days of buds threatening to fall out of your ears and cramp your playing style. An adjustable/bendable ear hook with flexible arm keeps Power beats securely in place, no matter how aggressively you move. Plus, they resist sweat and ultra-violet light, ideal for the outdoors.
What's more, Power beats deliver awe-inspiring sound with separate subwoofer and midrange tweeter for thunderous bass, silky vocals and clean, undistorted highs. And advanced passive sound isolation keeps the music in with your surroundings audible so you stay on top of your game.
Better still, ControlTalk conveniently located on-cable, makes it easy to take calls hands-free without fumbling for your smartphone, iPhone or iPad. Plus, it gives you track seeking control with any MP3 player, iPod, or music phone.

Design
The Power beats come in three colors: red, white, and black. The exterior of the Powerbeats feature that signature beats by dr. dre aesthetic. The bright red and the beats logo – it’s all there. However, I do find that the construction although solid.. does seem a bit more plasticky this time around versus other in-ear speakers in the beats by dr. dre line-up.
However, the one major difference of the Power beats compared to the rest of the beats by dr. dre and Monster arsenal is that this in-ear speaker was specifically designed for the athlete in you. The Powerbeats are designed to be extremely functional when it comes to exercising by including an earhook, a earhook that is flexible no less! It is also sweat resistant and UV protected and provides a very snug fit in your ear when exercising or doing extreme movement.
Lastly the Power beats come in the signature Monster and beats by dr. dre packaging. To unbox you remove the outer sleeve and then pull the material pull tab to reveal the beauty beneath. Inside the packaging is a carrying case, clip, manual, and two additional Monster silicone ear-tips, as well as an extension cable for the headphones.

Comfort
While the Power beats feature a unique design; picture perfect for the workout fanatic, it seems that those with big ears will still be at an advantage when wearing them. Out of the box the earhooks are not small ear friendly, so it will take some bending to get them just right. Luckily they do bend, otherwise they would be completely frustrating to wear for smaller ears. Once you mold the Powerbeats into the perfect shape, everything will sit very nicely on your ears and the Powerbeat’s earbud is designed to position inward into your canal to prevent movement and disruption of music flow, thus keeping your adrenaline pumping while your feet are running.

Sound Quality:
So the Powerbeats look good but do they sound good? Yes. The built-in subwoofer and midrange tweeter pump certainly help excel when it comes to clear vocals and crisp highs. No matter how you move in these things the pulse of the music stays put in your ears. Walk slow, run, jump, whatever…Power beats can handle it and so can the sound. There was absolutely no degrading of sound when I rowed my way on my rowing machine or walked up and down quickly on a flights of stairs. The bass reproduction in the Power beats is certainly not overwhelming but it’s not minuscule either. However if you are accustomed to the deep bass like the rest of the beats by dr. dre headphones you will be slightly disappointed. But bass withstanding, everything sounded extremely balanced yet rich at the same time. I did detect some tininess on weaker bit rate’s and even slight static. So you may want to upload higher bit rate files, so your Powerbeats don’t have to subject themselves to low quality sounding music. Treble and midrange were lush and fluid and the Power beats did really well with acoustics and wind instruments.
What I also liked about the Power beats is that they aren’t sound isolating. I like that you can still hear people around you while doing activities. That doesn’t mean you hear them very well, but certainly you are very aware of your surroundings. This also means you don’t hear the thump of every footstep you make as you walk or run. I find this refreshing and very safe for both myself and those around me while I’m exercising.

ControlTalk
Just like all Monster or beats by dr. dre in-ear speakers, headphones, etc, where the ControlTalk feature is included, ControlTalk still remains a superior feature on the Powerbeats. Monster's ControlTalk technology lets you switch between listening to music and talking on your phone on the fly. The ControlTalk cable in particular has a call answer button and a built-in mic. ControlTalk lets you answer or end a call, decline an incoming call, play or pause a song or video, skip to the next or previous song or chapter, scan forward or backward through songs and video, and also control the volume. Incoming calls sounded crisp and clear when using the ControlTalk, effectively enhancing the overall experience and practicality of using these headphones even more. Since the Powerbeats are more geared towards a workout session, the easy access to the volume control on the ControlTalk remote certainly came in handy at many times.

Feature:
Secure and Comfortable Fit for Athletic Lifestyles
Adjustable/bendable ear hook with flexible arm wraps around the outside of your ear to keep headphones in place while you're working out or playing sports.

Exclusive Monster Driver Technologies Deliver Unsurpassed Sound
Legendary Beats sound with clarity and power at any volume. Built-in subwoofer pumps out massive bass. Midrange tweeter reproduces ultra smooth vocals and clear, crisp highs.

Hear the Music and Your Surroundings Safely
Whether you're running, shooting hoops, or cycling, specially designed eartips let you hear ambient sounds while maintaining full awareness at all times.

Sweat Resistant and UV Protected
Engineered for hours of strenuous activity under the sun or under the lights. Tested for extreme durability and long life.

Built-in Mic for Hands-Free Calls and Online Chats
ControlTalk's built-in mic lets you talk hands-free on your iPhone or smartphone. It even works with online voice or video chats on iPad, iPhone or iPod touch.

Control iPhone and iPod the Easy Way
ControlTalk gives you on-cable playback control of your iPad, iPhone or iPod, including pause, next track and volume.

Pice:
Official Price: US$179.95
Bigtimestore.com:$30 to $40.

Conclusion
The Power beats are an impressive addition to the beats by dr. dre and Monster collaboration. They feel good, look good, and sound good. For those who have wanted a sturdy pair of workout in-ear speakers, they may have just found their perfect pair. The cost to look fierce while working out is yet again pricey, but for hardcore beats by dr. dre fans, they will certainly pay for it – even if Lebron James is part of the marketing collateral. The Power beats by dr. dre retail for $30 to $40 on bigtimestore.com.

The Good: Ideal headphones for hardcore athletes. Flexible earhooks that are sweat resistant and UV protected. Great sound reproduction that doesn’t get degraded when moving or exercising.

The Bad: Only two additional ear-tips are included. Bass reproduction is just average. Might break if shoved in your pocket just because of the shape, so make sure to keep it protected in the included case.